I love reading Jakob Nielson. Not because he’s a self-proclaimed web guru. Rather, because his articles are almost invariably long and painful to read. Treat yourself to something nice, and don’t click on the preceding link.
Recently, he caused a bit of a scandal in the echo chamber that is such a tiny part of the blogging universe. “Write articles, not blog postings” is full of great advice - if you’re a business growing an online presence. Sadly, the entire blagoweb missed the part with bright blue underlined words: “For many B2B sites with long sales cycles”
Silly narcissists, he wasn’t even talking about you.
The little tiff shows that the professional blogging world are more similar to
the proles LiveJournal and MySpace than they like to admit. And, as I clearly enjoy generating drama through personal blogging, I wanted to ensure I was properly engaging my audience. “Weblog Usability: The Top Ten Design Mistakes” has, completely coincidentally, an fairly comprehensive checklist of the rules I implemented ad-hoc here.
- No Author Biographies
My user info has text in the bio section. But, I think it is clearly performance art.
- No Author Photo
I failed at this twice. After being recognized on campus, I’m not making that mistake again.
- Nondescript Posting Titles
Song lyrics, in-jokes, and anagrams. If related to the post topic, somehow, it’ll be in a way even I won’t understand after a year.
- Links Don’t Say Where They Go
I love abusing that.
- Classic Hits are Buried
I treat every post here as its own little experiment. I haven’t said it enough in the past, but thanks for participating!
- The Calendar is the Only Navigation
I have three tags I actively use - and their accuracy is debatable.
- Irregular Publishing Frequency
I try to only post once a day. Which day is supposed to be surprise - like going off the pill.
- Mixing Topics
A caesar salad is the one with a lot of crap in it, right? Eww, right. Thanks for the picture, Wikipedia.
- Forgetting That You Write for Your Future Boss
I willfully forget that my future employers will read this. You should too. I’m sure I’ll rant about this, more, later.
- Having a Domain Name Owned by a Weblog Service
You see the things I do for you? I do it for love.